LAFW ‘22: fashion for a cause
Que Johnson
LOS ANGELES, CA -(RYM)- Art Hearts Fashion has come forth with a humanitarian cause during LA Fashion Week (LAFW). The troubling events and war in Ukraine inspired the organization, and the designers to donate a percentage of their profits to the cause! Art Hearts Fashion in association with Fashion Tech works and Charity Buzz made this event possible.
Designer Spotlight: Wilfredo Gerardo
In an interview with fashion designer Wilfredo Gerardo. [His looks can be seen on the red carpet of the Emmys, Golden Globes, People’s Choice Awards, etc.] He was very vocal about the color palette used in this upcoming collection.
He said “We have lavender color, the lavender color is the color of the season and you can find a touch of lavender throughout the collection” at this year’s LA Fashion Week.
He’s more known for his red carpet gowns, but he developed a side passion for designing gowns and accessories for animals during the pandemic. He says he has many more projects coming out, so this won’t be the last time we see Mr. Gerardo.
Accesories Showcased During The LAFW Casting Call / Que Johnson
The Impact of Ukraine on LAFW
Art Hearts Fashion and its founder, Eric Rosete, is showing His fashion line, Mister Triple X, during the LAFW shows.
In our discussion, while he opened up about the brand, his focus was geared more towards those in Ukraine, as many in the Art Hearts Family have taken the impact on a personal level.
“My marketing director and some of our designers and their families are affected extremely close to Ukraine and I urgently needed to do something to help them and support them.” I must say that his compassion for people is admirable.” - Eric sharing what inspired him to support Ukraine during the Russian Invasion and how it affected him personally.
How Technology Played a Factor in this Years Shows:
Cindy Ingraham-Keefer, founder of Fashion Techworks, partnered with Art Hearts Fashion for this event.
Cindy opened up to RYM and shared details behind Fashion Techworks’s purpose to cut down on pollution caused by traditional clothing methods. The company seeks to do this by integrating technology into apparel at the manufacturer level.
“technology has come up with so many solutions in order to alleviate these problems by photographic printing.” Who knew you could integrate technology into clothes to make the Earth cleaner? - Cindy Ingraham-Keefer
Personal Review
This was an enjoyable event to attend. I’ve been to many fashion shows but this one was special because everyone was focused on one cause. The self-less love and compassion of the designers in this event was inspiring. They have shown the world that fashion can unite people together.